Arrow launches cloud amplification program
Supports EMEA channel partners in cloud adoption, unlocking new revenue streams and increasing competitiveness
Munich, Linz, Wallisellen, November 4, 2024 -- Global technology provider Arrow has launched a Cloud Amplification Program (CAP) in EMEA. The program supports channel partners in expanding their cloud business in a targeted manner. It includes a comprehensive assessment of a reseller's current cloud maturity and provides recommendations based on individual cloud growth potential.
The vendor-independent structure of the program enables resellers to integrate cloud solutions from different providers and thus respond flexibly to the different requirements of their customers.
By bundling key cloud topics in a detailed analysis, CAP Channel provides partners with insights into their current situation and shows them how they can specifically tap into future business opportunities. The focus is on public and hybrid cloud solutions that help resellers optimize their cloud capabilities, differentiate themselves from the competition and open up new revenue streams.
“The cloud market continues to grow rapidly. With global spending on public clouds forecast to exceed 1 trillion US dollars by 2027, cloud computing is expected to cloud computing is expected to become an essential business enabler by 2028*. Arrow's Cloud Amplification Program ensures that our channel partners have the tools and support they need to realize the full potential of the cloud,” said Marco D'Angelo, Director of Cloud, Arrow Enterprise Computing Solutions in EMEA.
The CAP combines a reseller's specific requirements with Arrow's extensive industry expertise to provide a customized plan designed to accelerate the expansion of resellers' cloud business and drive sustainable growth. Resellers who choose this program will improve their cloud maturity and capabilities and be well equipped to meet the changing needs of the cloud market and their customers.
The CAP consists of five phases, beginning with an initial assessment of potential, followed by persona creation, custom targeting and a personalized deployment plan. Arrow provides ongoing support throughout the process, tracking progress and ensuring resellers stay on track to achieve their long-term cloud goals.
The benefits of the program include:
- Free cloud maturity assessment: a detailed analysis of the reseller's cloud maturity level
- Tailored results: Personalized resources and training opportunities in market-leading cloud solutions for resellers
- Ongoing support: A dedicated cloud team from Arrow continuously supports resellers on the path to achieving their cloud goals
The program can be accessed through this website or through the ArrowSphere Cloud Platform, Arrow's cloud deployment and management platform.
*$1 trillion: Gartner, “Forecast: Public Cloud Services, Worldwide, 2021-2027, 3Q23 Update”, 2023
Business necessity: Gartner, “Cloud Computing in 2028: From Technology to Business Necessity”, 2023
About Arrow Electronics
Arrow Electronics (NYSE:ARW) enables the sourcing and realization of technology solutions for thousands of leading manufacturers and service providers. Arrow had global revenues of $33 billion in 2023. Arrow's portfolio enables technology solutions for all major industries and markets. Learn more at arrow.com.